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The Blog:

Author: SA Web

Business

48 Hours in Riyadh

Two of my favourite words in business have to be: innovation and opportunity.  Well, if there’s one place right now that has this in abundance, it’s Riyadh. Rather surprising, considering this city is in the heart of the Kingdom of Saudi Arabia, a country that didn’t allow women to drive

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Personal

Volunteer at The Sparkle Foundation in Malawi 

“I’ve followed you for years”, messaged Annabelle to my Instagram account. “I really think you should feature Sarah Brook on one of your podcasts.” This was my very first introduction to Sarah and what lay behind her and the work she passionately devotes her time and energy to, her charity

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Stories

Mélanie Lapointe

Kelly delivered an outstanding 2-day practical workshop on the crucial importance of Personal Branding and all it entails. In today’s world, we all need a unique & digital identity, telling the world who we are, what we do, what we stand for. It is particularly important in today’s interconnected world

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Business

How To Set Goals & Achieve Them

“She believed she could so she did.” Yes, I did.  My nickname is the Goal Queen. And I love it! Because who doesn’t love a goal, especially a goal that turns a dream into a reality? Let me tell you a little story… Back in 2016, my best friend and

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Stories

Holly McCann

I recently booked Kelly to present at our annual conference in Dubai where she delivered an impactful and interactive session on personal branding. It was fun, informative and really engaging. Some of the feedback from our delegates on Kelly’s presentation included: Thank you Kelly! General Manager, Travel Counsellors

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Stories

Kamil Shah

Kelly is an amazing mentor and I can’t thank her enough. She has helped unlock many of my personal blockers, especially when thinking about the brand and style of my coaching. If you’re serious about taking your business to the next level, then Kelly can help take you there. Thank

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1-to-1 Mentoring Fast-Track Your Personal Brand & Business Profitability
Business

Why Hiring A Personal Brand Coach Can Grow Your Business

You’ve made the first big step – your business is up and running. Congratulations, but… What’s next? It can be daunting to know exactly what route to take next. What if there are avenues you need to explore? What if you steer off track? Who’s going to hold you accountable?

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Stories

Cassie Mather-Reid

I recently had the pleasure of attending Kelly’s Personal Branding workshop. Listening to Kelly, her own origin story to where she is now was really inspiring. Kelly is an insightful speaker and facilitator and gave some great information on how you can look into your own personal brand, where you

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Stories

Anni-Mari De Bruyn

I have attended Kelly’s Masterclass for personal branding and would like to recommend working with her. The Masterclass was very informative and Kelly has a way to deliver valuable information in an inspiring and easily understandable way. She is very knowledgeable and has great energy. The class was practical and

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Stories

Urvashi Upadhyay, ICF-PCC

I had the opportunity to attend Kelly’s fantastic and very insightful Masterclass on Personal Branding, last week. Her energy is effervescent. I loved how engaging as a speaker she was and how simply she explained the various pillars of building your own personal brand. I left having learnt so much and

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Business

Brand YOU Creators For A Brand New Year

If you are anything like me, I’m sure you’ve already gone through a lot of growth. Whether personally or professionally there will be parts of you now, that you wouldn’t have recognised 5, 10, 15 years ago. But no matter what version you see staring back at you in the

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Stories

Diane Johnston

Kelly delivered her fantastic Brand You Masterclass virtually to our group of successful entrepreneurs. Kelly is an extremely engaging speaker, drawing on her own vast experience as well as giving relevant and inspiring examples. Kelly had researched our audience and was able to provide meaningful and specific advice that was

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Stories

Nadine Zidani

Kelly has played a key role in my entrepreneurship journey. She has been supportive on many fronts: my personal branding, business strategy, website, and many more. She is passionate woman, always ready to help, and open her network. I have learnt a lot from her extensive business experience which allow

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Business

5 Inspiring Female Personal Brand Examples

If imitation is the best form of flattery, then the ladies featured in this article must have a permanent blush. Each of them have inspired, been catalysts of change and led the way for the likes of us to crush our personal brands too. It makes me super proud that

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Summer Essentials: Floral Frock
Style

Five Summer Style Essentials You Need In Your Wardrobe

The mercury is slowly rising across the Northern Hemisphere, whilst those of us closer to the equator are already hot-under our Chanel collars with summer loving. Although borders may be closed and taking to the skies less likely this year, there’s no reason we can’t celebrate the season of ice

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Stories

Chelsea Beeke

Since I started my business I have always invested back into my event company but over the last year when events came to a halt I had to rethink how I ran my business. For the first time, I decided to invest in myself and my personal brand and sign

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Discuss Having A Personal Brand With Kelly
Business

How Does Having A Personal Brand Make You More Successful

I was recently asked by Arabian Business, “does having a personal brand make you more successful?”  My immediate answer was yes, of course it will help you. But it does depend on what your definition of  success is – and that is a much deeper question and one for another

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Branding Youself
Business

On Business And Personal Brand: The Evolution Of Brand You

Transitioning from full-time Celebrity Styling to a Business & Brand Mentor, three years ago, has been my favourite journey so far and I’m humbled to have had you with me along the way.  I loved styling, but like the necessary moment you transition from a court shoe to a real

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Stories

Karen Osman

I wanted to add an additional income stream to my business and Kelly was instrumental in helping me do that. Within a few months, I had a workable business model that was profitable and Kelly guided me through the whole process from start to finish. I would recommend Kelly to

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Stories

Blake Sergeant

Kelly is the personal brand queen and has helped me immeasurably to build an online presence, gain credibility, visibility and ultimately help more clients! In the last 3 months alone, I have reached 65,000 through my social media. Don’t work with Kelly if you are a ‘dabbler’, she runs a

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Stories

Aliya Thomas

Kelly was exactly what I needed at the time I started my styling business! I came from the industry of fashion in NYC, so I knew a lot of the creative side already. However, I needed specific direction how to create a successful styling business. Kelly was encouraging, organized, dependable,

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Stories

Kathleen Campbell

I first met Kelly when I just arrived in Dubai I was attending Harvey Nichols fashion show. I remember how she so approachable and just easy to talk to about fashion. Fast forward a couple of year and I became Kelly’s first student in her at Style Academy course which

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Stories

Joanne G Doran

‘The Genuine Article’ comes to mind when I think about Kelly. I have the great pleasure of knowing Kelly since 2008, on our first encounter, Kelly’s assessment of my personality through my wardrobe was remarkable and since then I have admired her innate ability to make people feel at ease

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Stories

Dawn Kubicek

Kelly has supported me on her Elite 1-to-1 coaching program. She helped me prepare for my biggest speaking event yet with TEDx and then helped me grow my business, from daily structures to planning for the future. I couldn’t have wished for more, and the results show as my business

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Stories

Emma Gotz

I first became aware of Kelly’s expertise as a Personal Stylist while training with the Style Coaching Institute, she delivered several informative and engaging webinars. This lead to me joining the S.Academy as a member which has given me access to a vast library of content created by Kelly, including

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Stories

Lisa Harter

Kelly Lundberg is an expert at styling and working with her is a joy. She is warm and professional, and instantly made me feel at ease. I am not a lover of shopping and Kelly made our time together enjoyable and fruitful. In just a few hours, I had a

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Stories

Natasha Hatherall-Shawe

Kelly is one of the most inspirational women I know. Her passion, positivity and enthusiasm for what she does is truly fantastic and she has a great way of making you look at things with fresh eyes. I’ve attended a number of Kelly’s courses and also hired her for a

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Stories

Antoinette Chorlton

My love affair with fashion started very early… by the age of 3, I already knew what I liked and wanted to wear. As a teenager, I poured over the pages of whatever fashion magazines I could find and spent all my pocket money on foreign Vogue and Elle, imagining

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Stories

Elinor Salter

I came across Kelly via the Style Coaching Institute, when I watched a Masterclass she did for them and was so impressed I immediately went on to her website to see what other courses she was offering. Kelly had just put together an online course called Brand You, which sounded

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Stories

Marqueeta Hughes

I got the opportunity to work with Kelly last year for over 6 months. When I met Kelly, I had a business idea and a few colorless sketches – I was desperate to gain some momentum to go from dream business to real business. One of the first things that

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Stories

Lou Stokes

I have worked with Kelly since 2017, on numerous occasion on my entrepreneur journey and can’t recommend her enough. What Kelly gives is unique, she works with you as a team to create and cultivate your dream business. From the get-go, she is motivating and inspiring; her energy and passion

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Stories

George Howard

Kelly is the most inspirational person I have ever met. I am new to Dubai (3 months in) and after being introduced, Kelly has taken me on an amazing transformation. Starting with my wardrobe, clearing out the old, which for me was the most scary part, she breezed me through

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Stories

Dite Grugule

They say, “when the student is ready, the teacher will appear”. When I was ready to take my business to the next level I felt a little bit lost. That was the perfect time to have a mentor – someone who can encourage, guide and inspire me. When I met

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Stories

Lucy Bradley

Highly recommend Kelly to business owners. I have enjoyed following her success and she is just awesome! Works hard and never seen her badly dressed once! Go Kelly! Look forward to seeing your success grow and grow. You truly deserve it. Brand Commander

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Stories

Muneera Bubshait

Kelly knew exactly how to motivate me and keep me focused on getting my business up and running. Totally recommend The S.Academy for all starting stylists. Certified Fashion Stylist & Image Consultant

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Stories

Kristy Charman

I was first introduced to Kelly through her regular stream of Divine personal styling clients visiting our BCBGMAXAZRIA stores; Kelly has since led many of her customers to very successful purchases from numerous Remza brands. Kelly’s friendliness, enthusiasm and passion for her work is apparent from the moment you meet

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